In alignment with our content calendar, I led the creation of social media assets that ensured KIPP Public Schools Northern California’s presence was consistently synchronized with both local community events and national trends. Each piece was strategically developed to reflect the school’s mission while engaging our audience in a timely and relevant manner.
Leveraging established brand elements such as colors, logos, and wordmarks, I meticulously crafted each post to not only resonate visually but also to communicate a cohesive message aligned with our broader social media strategy. I ensured that the messaging across all platforms adhered to brand guidelines, reinforcing KIPP’s identity while driving engagement and building trust within our community.
